The role requires an understanding of Pay-Per-Click (PPC) strategies including Google Ads, Bing Ads, Facebook Ads, and other digital advertising platforms. You will assist in creating, managing, and optimizing ad campaigns to drive engagement and conversions.
Benefits:
- Compensation package of $8 per hour (Monday to Friday / Full-Time / Eastern Time Zone).
- Be part of an international business and increase your work experience.
- Create your own comforts to work as you will have your own space to do so.
- Forget about wasting time going to an office as you will work from home.
Key Responsibilities:
- Assist in creating, managing, and optimizing PPC ad campaigns across various platforms.
- Analyze keyword data and make recommendations for PPC campaigns.
- Monitor and track campaign performance, budgets, and ROI.
- Create and maintain reports on campaign performance.
- Conduct competitive analysis and market research to guide strategy development.
- Collaborate with the SEO team to align PPC with overall digital marketing goals.
- Stay up-to-date with industry trends and best practices in PPC and SEM.
Qualifications:
- Bachelor's degree in Marketing, Business, Engineering or related field preferred.
- Google Ads certification is highly desirable.
- Demonstrable experience with PPC campaigns, including Google Ads and Facebook Ads.
- Proficiency with analytics tools and ability to interpret data and trends.
- Strong organizational skills, attention to detail, and ability to manage multiple tasks.
Typical Work Day and Workweek:
Our PPC Assistant role is full-time, Monday to Friday. You'll spend your day managing and optimizing campaigns, analyzing results, creating reports, researching market trends, and strategizing with team members.
Performance Evaluation and Accountability
The PPC Assistant reports directly to the Digital Marketing Manager. Performance will be evaluated based on:
- Achievement of campaign KPIs (like Click-Through Rate, Conversion Rate, Cost per Acquisition).
- Quality and timeliness of reports.
- Effectiveness of communication and collaboration with the team.
